Politeness in Political Interviews: A Pragmatic Analysis of Indonesian Presidential Candidates' Answers to Critical Questions

  • Mohammad Ali Yafi Universitas Tunas Pembangunan Surakarta
  • Dewi Maris Universitas Negeri Semarang

Abstract

A political interview with a presidential candidate(s) is one of the most anticipated interviews not just by their supporters, but by the entire public. Although this interview has been going on for a while and the presidential election is over, it is still important to analyze the interview from both political and other perspectives. Through a pragmatic approach, this study aims to describe the types of politeness of one of the presidential candidates in answering critical questions from journalists. This study uses a descriptive qualitative method in which the data is collected through non-participant observation techniques and analyzed based on the classification of language politeness proposed by  Brown & Levinson (1987). This study found four politeness strategies, namely direct strategy (bald on-record), positive politeness strategy, negative politeness strategy, indirect strategy (off-record). Among these, the most dominant was the off-record strategy (37,8%), which indicates the politician’s preference for indirectness and narrative to address sensitive topics. The second most frequent was positive politeness (31.0%), typically employed to create in-group solidarity and a sense of shared purpose. Negative politeness (24.3%) was used when delivering disagreement or rejection while maintaining respect for the interlocutor’s autonomy. The least used strategy was bald on-record (6.7%), applied selectively for assertive or factual statements. These findings suggest that politeness strategies in political interviews are not merely linguistic choices, but are tied to image management, institutional power relations, and strategic facework. Besides aiming to enrich the understanding of how the concepts of politeness and face strategies are used in the political context, this study also explains how politicians use language to shape their self-image before the public and the media.

References

Almahasees, Z., & Mahmoud, S. (2022). Persuasive strategies utilized in speeches of King Abdullah II: a critical discourse analysis. Cogent Arts and Humanities, 9(1). https://doi.org/10.1080/23311983.2022.2082016
Azizah, I. N. (2024). Strategi kesantunan berbahasa pada sesi wawancara antara Ridwan Kamil dengan Pintar Politik. Prosiding Seminar Nasional Linguistik Dan Sastra, 56–64.
Bøggild, T., & Jensen, C. (2024). When politicians behave badly: Political, democratic, and social consequences of political incivility. American Journal of Political Science, July 2023, 1–18. https://doi.org/10.1111/ajps.12897
Brown, P., & Levinson, S. C. (1987). Politeness: some universals in language usage. In Cambridge University Press. Cambridge University Press. https://doi.org/10.2307/3587263
Chandra, O. H. (2021). Politeness in the use of language in social media. E3S Web of Conferences, 317, 1–5. https://doi.org/10.1051/e3sconf/202131702027
Dalimunte, A., & Wen, F. (2022). Shaping political image through politeness strategies in the presidential debates. JEES (Journal of English Educators Society), 7(1), 102–109. https://doi.org/10.21070/jees.v7i1.1660
Fairclough, N. (2001). Language and power. In Taylor & Francis. Taylor & Francis.
Haryanto, H., Indriani, N., Safar, M., Fansiska, F. W., & Dewi, D. U. (2024). The use of politeness strategy and the influence factors in political talk show. Surakarta English and Literature Journal, 7(1), 86–100. https://doi.org/10.52429/selju.v7i1.214
Julianti, S., & Rahmani, E. F. (2024). An analysis of politeness strategy used by the main character of “Wonder” movie. JSRET, 3(4), 1916–1928. https://doi.org/https://doi.org/10.58526/jsret.v3i4.608
Kadwa, M. S., & Alshenqeeti, H. (2020). The language of politeness in the US presidential debates in 2012. International Journal of Linguistics, Literature and Translation (IJLLT), 3(11), 55–67. https://doi.org/10.32996/ijllt
Khan, M. Y., Cheema, S. R., & Tufail, H. (2024). Analysis of politeness strategies in the “Play Heat Lightening”: a pragmatic perspective. Journal for Social Science Archives, 2(2), 110–123. https://doi.org/10.59075/jssa.v2i2.48
Leech, G. (2014). The pragmatics of politeness. In The Pragmatics of Style. Oxford University Press. https://doi.org/10.4324/9781315857381
Macaulay, M. (2017). The question of politeness in political interviews. Pragmatics, 27(4), 529–552. https://doi.org/10.1075/prag.27.4.03mac
Rizka, B., Lismalinda, Adnan, Moriyanti, & Faisal. (2020). Jokowi vs Prabowo: the politeness and its violation in political communication of Indonesian president candidates. Humanities & Social Sciences Reviews, 8(3 SE-Politics & Governance), 31–38. https://doi.org/10.18510/hssr.2020.834
Rosyidah, R. H. (2020). The violation of cooperative principle in conversational of presidential debate Indonesia 2019. English Learning Innovation, 1(1), 44–53. https://doi.org/10.22219/englie.v1i1.13165
Tasyarasita, A. Z., Djatmika, D., & Yulianti, W. (2024). Polite disagreement: how sellers manage conflict in social media sales. Studies in Media and Communication, 13(1), 241. https://doi.org/10.11114/smc.v13i1.7239
Wangia, J. I., & Otonde, L. A. (2020). Politeness in teacher-student interactions in a Kenyan secondary school context and implications for pedagogy in communication skills. Open Journal of Modern Linguistics, 10(02), 104–124. https://doi.org/10.4236/ojml.2020.102007
Widyastuti, W. (2019). The analysis of politeness strategy used by the main character of novel “The Sun Also Rises.” Journal of Pragmatics Research, 1(2), 118–138. https://doi.org/10.18326/jopr.v1i2.118-138
Wijayanti, T. D., Sukmaningrum, R., & Susanto, D. A. (2025). Bridging the gap: tackling students challenges in applying politeness strategy in English daily conversation. ETERNAL (English Teaching Journal), 16(1), 248–269. https://doi.org/10.26877/eternal.v16i1.1246
Yapparova, V. N., Ageeva, J. V., & Pavol, A. (2019). Verbal politeness as an important tool for diplomacy. Journal of Politics and Law, 12(5), 57. https://doi.org/10.5539/jpl.v12n5p57
Published
2025-07-22
How to Cite
Yafi, M. A., & Maris, D. (2025). Politeness in Political Interviews: A Pragmatic Analysis of Indonesian Presidential Candidates’ Answers to Critical Questions. ICEETE Conference Series, 3(1), 6-17. https://doi.org/10.36728/iceete.v3i1.225