Exploring Entrepreneurial and Digital Literacy in Mushroom Farming Businesses Sustainability

  • Halimah Universitas Tunas Pembangunan Surakarta
  • Syahriar Abdullah Universitas Tunas Pembangunan Surakarta
  • Zandra Dwanita Widodo Universitas Tunas Pembangunan Surakarta
  • Istinganah Eni Maryanti Faculty of Economics and Business, Tunas Pembangunan University, Surakarta, Indonesia
  • Elva Elfiana Faculty of Economics and Business, Tunas Pembangunan University, Surakarta, Indonesia

Abstrak

This study delves into the collaborations between mushroom farmers, digital entrepreneurship, and sustainability, investigating the potential economic, environmental, and social benefits of this nexus. The problem formulation centers on the transformative impact of digital technologies on entrepreneurial activities within the mushroom farming sector and the sustainable practices integral to mushroom farming. The primary objectives encompass understanding how digital entrepreneurship, facilitated by digital tools, can enhance the visibility and accessibility of mushroom products and comprehensively explore the sustainability dimensions inherent in mushroom farming practices. The study uses content analysis and interviews to get insights from entrepreneurs and industry professionals using qualitative research methods. Preliminary results indicate that digital tools can significantly propel entrepreneurial growth within the mushroom farming industry, while sustainable practices, including reduced water usage and recycling of agricultural waste for substrate, contribute to environmental conscientiousness and economic viability. The discussion underscores the multifaceted impact of mushroom farming, not only as an economic driver but also as a means of poverty reduction and enhancement of small farming systems’ sustainability through recycling organic matter. This study illuminates the promising potential of combining digital entrepreneurship with sustainable agricultural practices, particularly in mushroom farming, providing valuable insights for entrepreneurs, policymakers, and researchers.

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Diterbitkan
2024-01-24